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Special Forum at ALA - "John Cotton Dana Winners Tell All"
New
York, New York, June 9, 2010
Secrets
to developing outstanding community-centered library marketing campaigns will
be the focus of a special ALA Conference forum sponsored by the Library
Leadership and Management Association (LLAMA). “John Cotton Dana Winners Tell
All!” brings together experts from JCD award-winning libraries, to share the
approaches to brainstorming, execution, and follow-up that helped them stand
out from the crowd.
The
program is expected to last an hour and a half, including time for questions.
Panelists include:
• Toni Tucker, Illinois State University
• Lori Coryell, Ypsilanti (Michigan) District Library
• Nancy Dowd, New Jersey State Library
Program Chair Judith Gibbons, ALA Councilor at Large, will
moderate.
The John Cotton Dana (JCD) Award honors outstanding
strategic communication for libraries: the art and craft of getting the right
message to the right audience at the right time, for the right results. The
John Cotton Dana honor has been awarded continuously since 1946 and is
sponsored by H.W. Wilson and the Library Leadership and Management Association
(LLAMA), a division of the American Library Association (ALA). It is considered
to be the most prestigious of all library awards in the field of public
relations.
Entries for next year’s competition are due by December
3rd, 2010.
For more information about “John Cotton Dana Winners Tell
All,” contact Judith Gibbons at 859-492-9669 or email
jagibbons@windstream.net. For more
on the JCD Award, visit www.hwwilson.com/jcdawards/nw_jcd.cfm.
About H.W. Wilson
www.hwwilson.com
Since 1898, independent publisher H.W. Wilson has provided
researchers with references produced with unmatched editorial integrity. More
than 60 H.W. Wilson databases—indexes, abstracts, full text resources, plus the
acclaimed Retrospective Collection—meet the research needs of customers around
the globe. From the long-popular Readers'
Guide to Periodical Literature to today's
widely-praised Current
Issues: Reference Shelf Plus, H.W. Wilson
products are created for librarians, by librarians. Wilson editorial staff
members—multi-lingual trained librarians and subject specialists—build the
Wilson references each day. For more information, visit www.hwwilson.com.
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