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John
Cotton Dana 2004 Award Winners on Display at ALA
New York, New York, February 2nd, 2004
Winning
entries for the 2004 John Cotton Dana Award will be on display at a
special JCD Awards booth in the exhibit area at this year's ALA
Conference (Orlando, June 24-30). Conference goers will also be able
to view the winners Sunday, June 27, from 11 a.m. - 1 p.m. at the
"Best of Show/Swap and Shop" program arranged by the
Library Administration and Management Association (LAMA, a division
of ALA).
Sponsored since 1946 by H.W. Wilson, the John Cotton
Dana Awards are presented annually by LAMA, in recognition of
innovation and ingenuity in library public relations. Award-winners
also receive a $3,000 development grant from The H.W. Wilson
Foundation.
"Let's congratulate the winners of this year's
award, and all the libraries applying new thinking to promote
programs in service to their communities," said Deborah Loeding,
Wilson Vice President of Sales and Marketing. "Each year we're
more impressed with the innovation we're seeing. As a long-time JCD
sponsor, we're pleased to watch library promotion evolve."
The awards for 2004 will be presented to:
Halifax Public Libraries (Dartmouth, Nova Scotia)
for its "Summer Reading Quest," featuring seven fantasy
characters in an original, interactive adventure, and a dynamic Web
site designed to attract reluctant readers.
Orange County Public Library (Santa Ana, California)
for their Egyptology Lecture Series—a program of scholars and
other luminaries, developed from a unique partnership with the
American Research Center in Egypt.
Edmon Low Library, Oklahoma State University
(Stillwater, Oklahoma), for the commemorative celebration
"That was Then ... This is Now," focusing on the successes
and challenges marking 50 years of building pride.
Dr. Martin Luther King, Jr. Library (San Jose,
California) for a building dedication campaign, highlighting a
groundbreaking partnership between the San Jose State University and
the city's public library.
Pioneer Library System (Norman, Oklahoma) for a
visually appealing campaign to promote libraries as cultural agents.
The Red Dirt Book Festival celebrated the Oklahoma literary
experience.
Las Vegas - Clark County Library District (Las
Vegas, Nevada) for Reading Las Vegas, Books: A Sure Bet!—a
catchy public relations and branding campaign using casino imagery
to promote the library's second annual adult reading program.
Barrington Area Library (Barrington, Illinois)
for "Simple Living," a series of lifestyle programs
featuring the concept of paring down, making choices and staying
focused, designed in response to the changing economic climate.
Entries are welcome for the 2005 competition. The
contest is open to all libraries, agencies and associations that
promote library service, with the exception of institutions
represented by John Cotton Dana Award judges (friends groups,
foundations, staff associations and branch/member libraries) and
organizational units of the American Library Association. Visit the
John
Cotton Dana Library Public Relations Award page
for information and entry forms.
Contact:
Roseward Sky
Phone (800) 367-6770, x2272
Email: rsky@hwwilson.com
Eileen Sutter
Phone (800) 367-6770, x2312
Email: esutter@hwwilson.com
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